FROM TOYS TO SCHOOLS
No matter the language, IKEA stores around the world are all saying the same thing – thank you. Because of customers like yourself, we helped raise over $10.3 million CAD worldwide through the sales of soft toys for our partners UNICEF and Save the Children.
A gift that gives back
Poverty, disease, lack of education. If you think one little dollar can’t make a difference against such enormous issues, think again. The annual Soft Toys Campaign, ‘$1 is a Fortune,’ runs from November 1 to December 26 at our 11 IKEA Canada locations and donates one dollar for each soft toy sold to UNICEF and Save the Children educational projects.
Together with IKEA customers, we help children around the globe gain access to better education – and a better future. Since the start in 2003, nearly $35 million CAD has been raised to help improve the lives of millions of children in more than 30 countries in Asia, Africa and Central and Eastern Europe.
This year, in celebration of the UN Convention on the Rights of the Child, we’re expanding the campaign beyond soft toys. Between December 19th and 26th, IKEA will donate $1 for any children’s product or kid’s meal purchased. That’s what we call a gift that truly gives back.






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